OMG stands with Albertsons Media Collective in advocating for retail media network standards Albertsons is proposing retail media networks adopt a host of IAB standards. By Jack Neff Albertsons is proposing a... June 23, 2023 Read More
OMG Kicks Off Its 2023 Cannes Commerce Blitz with the Launch of Omni Commerce, the Industry’s First Connected Commerce Orchestration Solution By Michael Bürgi As it did last year, Omnicom is blitzing Cannes Lions with a series of moves and... June 19, 2023 Read More
OMG’s Ryan Eusanio Talks Auction Packages vs PMPs with Digiday By Michael Bürgi Can open-exchange or open marketplace programmatic ever overcome its reputation as a muddled and confusing source... June 16, 2023 Read More
OMG Partners With Criteo for Launch of Commerce SSP By Allison Schiff Criteo wants to be an advertiser’s one-stop shop for, well, shopping. On Tuesday, Criteo released a... June 15, 2023 Read More
Speaking to Digiday, Megan Pagliuca explains how OMG and Amazon are partnering to deliver connected commerce By Tony Case This article is part of a limited series exploring the challenges and opportunities associated with commerce media,... May 4, 2023 Read More
Transact CEO Frank Kochenash kicks off Digiday’s special report exploring the commerce media landscape By Michael Bürgi This article is part of a limited series exploring the challenges and opportunities associated with commerce media,... May 1, 2023 Read More
Newer Video Ad Formats Compress Purchase Funnel: OMD’s Georgina Thomson BY ROBERT WILLIAMS SAN JUAN, Puerto Rico – The television audience is growing more fragmented as viewers divide their time... March 13, 2023 Read More
Omnicom Transact’s Keiko Osada on the State of Retail (Media) in 2023 (Video) January 27, 2023 | By Jeff Minsky One thing is certain in a year of uncertainty: the ever-changing retail and... January 27, 2023 Read More
Omnicom Media Group and Albertsons partner on targeting and measuring CTV via The Trade Desk The electronics show is back in Las Vegas, and there are some serious subjects the ad industry needs... January 6, 2023 Read More
The Adweek 50: Honoring Media, Marketing and Tech’s Indispensable Behind-the-Scenes Stars Behind every successful brand—and its CEO—stands the person who keeps the organization running smoothly and efficiently. That’s why we... November 14, 2022 Read More
