OMG NA’s Catherine Sullivan, in Conversation With WarnerMedia’s Joe Hogan This article was originally published by Beet.tv, as part of their “TV Reset” series. Part One: The growing popularity of... July 13, 2020 Read More
How To Keep Users On Your App Launching an app is great. Getting people to use it again and again is a different story altogether.... July 13, 2020 Read More
OMG UK agencies among Thinkbox TV Planning Awards winners Congratulations to PHD Manchester and DRUM for winning ‘Best use of content’, and to MG OMD and OMD... July 9, 2020 Read More
OMG Plans $20 Million in Podcast Ads on Spotify This article was originally published by WSJ. Omnicom Media Group plans to spend $20 million on advertising in podcasts... July 8, 2020 Read More
OMG UK reports less waste and more publisher money with Marketplace programmatic launch This article was originally published in Campaign. Omnicom Media Group has formally launched Marketplace, its new programmatic platform,... July 7, 2020 Read More
Marketers Seek Ad Flexibility Like Digital Platforms Offer: OMG’s Sal Candela This article was originally published by Beet.tv. Advertisers are pushing for greater flexibility from their media partners as effects... July 2, 2020 Read More
OMG’s Matthew Kramer Discusses National Addressable TV and OTT With Beet.tv This article was originally published by Beet.tv. Until recently, the common understanding of connected TV services was that they... July 2, 2020 Read More
Sbarca in Italia Heart & Science, l’agenzia di Omnicom Media Group specializzata nei servizi di marketing e content data-driven Già nel nome connette il peso del “cuore” a quello della “scienza”. Stiamo parlando di Hearts & Science,... July 2, 2020 Read More
“Prospettiva Bio Ispirata”: Marco Girelli chiude l’OBE Summit 2020 Marco Girelli è promotore di un percorso per allenare chi si occupa di comunicazione a una maggiore consapevolezza... July 1, 2020 Read More
Hearts & Science mit neuer Führung: Dominik Scholta übernimmt die Geschäftsführung Ab sofort übernimmt Dominik Scholta als CEO die Geschäftsführung von Hearts & Science Germany. Mit dem 37-Jährigen legt... June 30, 2020 Read More