OMG Skips Holiday Party in Favor of Charity This article was originally published by Campaign. The decision is now turning into a charitable tradition for the agency... December 16, 2019 Read More
OMD Retains Top Global Media Agency Title for 2019 This article was originally published by Campaign. OMD has retained its title as the world’s biggest media agency, securing... December 12, 2019 Read More
PHD’s Anthony Koziarski Discusses “Negative Reach” Phenomenon with Beet.tv This article was originally published by Beet.tv. For many marketers, the chief goal is the widest possible audience. But, in... December 10, 2019 Read More
Annalect’s Adam Gitlin Explains the Handicaps of Data Ownership for Ad Age Report on New Data Initiative This excerpt is from an article originally published by Ad Age. The ability to put data to work for... November 8, 2019 Read More
OMG MENA’s Elie Khouri Shares His 2020 Industry Predictions for the Region This article was originally published by Campaign Middle East. Over the past few years, I have engaged in the... November 4, 2019 Read More
OMG APAC’s Paul Shepherd Weighs in on the Ad Fraud Conversation This excerpt was originally published by The Drum. Ad fraud has been a major concern for brands, ever since... October 28, 2019 Read More
OMG Montreal’s Karine Courtemanche Shares Her Thoughts on the Current State of Media This article was originally published by Infopresse and has been translated to English. For Karine Courtemanche, President of OMG... October 23, 2019 Read More
OMG Launches Adylic in MENA This article was originally published by Campaign Middle East. The dynamic creative agency will be headed by Raouf Ketani. OMG... October 8, 2019 Read More
PHD’s “Sweatlag” for Delta Air Lines Among Adweek’s Media Plans of the Year for 2019 This excerpt was originally published by Adweek. This year’s winners found clever ways to resonate with the coveted youth... October 7, 2019 Read More
OMG’s Jonathan Steuer Underscores Need for New Audience Measurement Systems This article was originally published by Variety. Television executives have long maintained that every viewer counts. Never have they... September 30, 2019 Read More
