Campaigns that Care The Cannes Lions International Festival of Creativity has changed a lot over the years, and its evolution closely... June 6, 2017 Read More
Empathy and Equality The Golden Rule Comes to Cannes Want to win the gold? Follow the Golden Rule: “Do unto others as... June 6, 2017 Read More
Musings of an Indian Media Mind As the Indian summer hits, so does the Cannes rush among the Indian ad fraternity. Come May Cannes... June 6, 2017 Read More
Winning the Gold In anticipation of who will bring home Gold Lions in the Media category this year, we wanted to... June 6, 2017 Read More
Why Cannes Matters What did bringing back Media Network of the Year mean to you? Having been a very vocal opponent of... June 6, 2017 Read More
The ‘Why to How?’ of Mobile Marketing in India Mobile marketing is no longer just a buzzword, it has become an integral part of the overall digital... April 3, 2017 Read More
Moving from Mobile-First to Mobile-Only When was the last time you checked your phone and scampered through your newsfeeds? Or watched a video... April 3, 2017 Read More
The Future Is Not Ahead – It’s Here We used to ask ourselves if mobile marketing mattered, keeping in mind it wasn’t a physical territory or... April 3, 2017 Read More
Dan Clays Speaks to Campaign at MWC17 Example of in-car payment screen featuring the Shell app (Photo Credit: Jaguar) Our latest issue of Media Pulse covers... April 3, 2017 Read More
The Next Mobile Wave We are coming up on the iPhone’s tenth anniversary which, with all due respect to devices like the... April 3, 2017 Read More
