Leadership Perspectives with Beauty Co-Lab’s Georgina Thomson Georgina Thomson, Managing Director, Head of Investment, Beauty Co-Lab, took the stage at Advertising Week New York in... October 20, 2023 Read More
Leadership Perspectives with Hearts & Science’s Wilson Standish Wilson Standish, Head of Content & Creativity, Hearts & Science US, participated in a discussion about AI’s impact... October 19, 2023 Read More
Leadership Perspectives with OMD’s Chrissie Hanson Chrissie Hanson, OMD USA CEO, moderated a panel at Advertising Week New York focused on brand building that... October 18, 2023 Read More
Leadership Perspectives with OMG’s Kelly Metz Kelly Metz, Managing Director, Advanced TV Activation for OMG North America, took the stage at Advertising Week New... October 18, 2023 Read More
Adweek’s 2023 Media All-Stars Are Redefining Media Strategies and Expanding Audience Reach This year’s Adweek Media All-Stars represent the variety of tasks media agencies are taking on in 2023. They’re... August 16, 2023 Read More
CTV Buyers Are Still Struggling to Know Where Their Ads Ran Since the Covid-19 pandemic, streaming television has been perhaps the hottest realm of digital media; however, its sought-after... August 8, 2023 Read More
Omnicom’s New Beauty Co-Lab ‘Pioneers’ Fresh Agency Approach For L’Oreal SALISBURY, Ct. — After it won the US media account for L’Oreal, Omnicom Media Group has set about making... August 8, 2023 Read More
Attention Metrics Are Key Indicators of Ad Campaigns: OMD USA’s Britt Cushing Consumers today divide their time spent with media among a wider range of channels and devices including mobile... August 8, 2023 Read More
Megan Pagliuca talks to BeetTV about enabling diversity and empowering purpose By Robert Williams MIAMI – The United States is becoming more multicultural and diverse, pushing marketers to find ways... May 1, 2023 Read More
“Competition breeds innovation”- OMG’s Kelly Metz offers insights on the state of TV measurement for Digiday’s Future of TV Series By Tim Peterson Among the more consequential developments brewing in the broader TV ad market is the makeover of... April 28, 2023 Read More
