OMG wraps it 2023 Cannes Commerce blitz with a Criteo and Infosum partnership By Michael Bürgi Fresh off announcing a sales-side platform called Commerce Grid together a week ago, Omnicom Media Group... June 22, 2023 Read More
OMG and Albertson Media Collective partner to enable cross-channel video planning and attribution By Michael Bürgi Building on an initial partnership they announced back in January at CES, Omnicom Media Group and Albertsons... June 21, 2023 Read More
Uber partners with Omnicom Media Group to meld rider data with Omni’s insights By Michael Bürgi Continuing its rollout of new partnerships and collaborations in the commerce media space that it’s announcing... June 20, 2023 Read More
OMG’s Marc Rossen Kicks off Adweek’s Look at Privacy Compliance in Clean Rooms Advertisers Get Ahead of Potential Privacy Hiccups in Data Clean Rooms Privacy regulators are getting more muscular By Trishla Ostwal For all... March 17, 2023 Read More
Disney Opens Its Data Clean Room To VideoAmp, Paving The Way For Enhanced Ad Targeting By Jack Neff, AdAge Disney Advertising is letting VideoAmp into its clean room under an integration agreement announced today... December 6, 2022 Read More
TelevisaUnivison Partners With Omnicom for Hispanic Household Data Graph By Mollie Cahillane, Adweek Omnicom Media Group will be the first agency to team up with TelevisaUnivision to leverage... November 18, 2022 Read More
The Adweek 50: Honoring Media, Marketing and Tech’s Indispensable Behind-the-Scenes Stars Behind every successful brand—and its CEO—stands the person who keeps the organization running smoothly and efficiently. That’s why we... November 14, 2022 Read More
Omnicom Media Group’s Florian Adamski on why he’s not worried about a potential recession Almost a year into his tenure as global CEO of Omnicom Media Group (OMG), Florian Adamski (known by... September 8, 2022 Read More
Why Infosum Promises Brands Their Data Doesn’t Move In New Clean Room Platform When InfoSum said to advertisers and publishers that its platform does not “move” their data, it was a... July 21, 2022 Read More
Beyond Clean Rooms, Brands Need Clean Houses Today’s column is written by Marc Rossen, SVP investment and activation analytics at Omnicom Media Group. Clean rooms are... May 24, 2022 Read More
